The Genomics of cryopreservation site is a simple, straight HTML website to highlight a specific branch of work in the group. Its primary audience is funding bodies and the media who may be interested in this branch of research.
All of the imagery on the site comes either directly from the research or was designed by myself. A simple colour scheme and basic diagrams help in the understanding of what can be a complex process.
Custom fonts have been used and are supported in a wide variety of browsers (all that import font-face which covers all but a few older mobile browsers).